Read. It helps. (Part 2)

silk-screened posters on brown wrapping paper.
2004. Saatchi & Saatchi, New Delhi. other credits: Hemant Anant Jain. finalist at Designyatra, Goa, 2007.

Rainwater harvesting

solving our ever-increasing water problems is apparently easy. here’s a place where you can know all about it. Hemant had this idea for sometime but we didn’t have the correct photo we needed. one day i just found this among some of my old forgotten photos(shot in Bundi). The rest, as they say, is photoshop.
2004. Saatchi & Saatchi, New Delhi. other credits: Hemant Anant Jain

Sleeping pills?

you can see the rest of the series here.

Minority

Living in cities

a part of the rural population living in the cities. some forced, some more than happy, to share the urban jungle with us. most of these photos have been shot in different places in India and Nepal. the lion was in a small cage in a corner of a wildlife park outside Harare, Zimbabwe. the three pairs of horse legs were in Rome. rest of the series here.

iPod

press ad for Apple iPod. shot it at the Dadar station in Mumbai, in stealth mode.
2006. Rediffusion DYR, Mumbai. other credits: Vikash Chemjong. won Gold at Goa Adfest.

Mother’s Day

a press ad for Mother Dairy.
Saatchi & Saatchi, New Delhi. other credits: Hemant Anant Jain.

HT Polo

press campaign for a polo tournament. did the illustrations myself(lack of budget, as always). the artworks were ready to be sent to the publications a few days before the event, when the news arrived that there was a virus outbreak, the horses fell sick and the event was canceled.
2005. Ogilvy, New Delhi. copy: Suchitra Gahlot. published in Luerzers' Archive.

Monsoon

Mumbai during the monsoons in 2007.

Duracell

campaign for Duracell Ultra batteries. did the photography myself.
2004. Ogilvy, New Delhi. appreciation: One Show merit, The Work, Luerzer's Archive.

Read. It helps.

paper bags for Midland Bookshop in Delhi.
2002. Ogilvy, New Delhi. other credits: Hemant Anant Jain. won: One Show merit.

Celestial Smiley

Jupiter, Venus and Moon send a text message on December 1st. shot these from the Old Fort in Delhi. emperor Humayun died after he fell from the steps of his library(3rd pic). apparently he was watching Venus when he got distracted and lost his footing.
the last photo is a combination of 30 shots taken everyday for a month (from the same place and time of the day) showing the movements of the planets and moon over a period of a month before the smiley. this was an experiment done by a dedicated group of amateur astronomers from Delhi, which i was a part of.

Rajasthan

a campaign for Rajasthan Tourism. had fun doing it.
2004. Ogilvy, New Delhi. other credits: Hemant Anant Jain.

Kathmandu

had a great trip to Kathmandu and Pokhra in August 2005, thanks to good friend Vikash Chemjong. it was during the height of the ‘Maoist tension’ which was always quite evident by the presence of the king’s army absolutely everywhere. and we did a pretty good job of riding around on a borrowed bike without any papers and licenses dodging the police and checkposts everywhere.
things to do before you die(unless you plan to do some serious mountain climbing in the Himalayas)– mountain flight. a one-hour flight that flies over the Himalayas, upto Everest and back.